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A profile

Alex
Henneberg.

Helping SMEs win more, higher value sales so they grow faster. Available for an initial consultation call and fractional Sales Leadership roles.

After nearly 30 years leading multi million £ deals for companies like Microsoft, BT and Siemens, I now share the tools, tips and techniques that have helped win over £1bn of revenue, customised for business founders and SME sellers. My sales coaching business (Spear Sales) is based on my S.P.E.A.R. blueprint. It brings together a bunch of best practise tools and frameworks, plus ones I've created myself, and applies them specifically for SME sellers and businesses. People who receive my coaching tell me they become far more confident about selling, know what they should be doing at every stage of the sales journey and consistently win more business as a result.

Surrey, UK28+ years of experienceLinkedIn →
Sales & enterprise sales
Alex Henneberg
Photograph, Surrey, UK, 2026

How Alex can help

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Sales & enterprise sales

Industry experience: Technology & software · Healthcare & life sciences